The Do Lectures 2010 went well. Like better than I had hoped. When something goes well, there is always the temptation to make it bigger. But I remember Steve Glenn saying to me in the legendary Bwthan pub, “Everyone will want you to make it bigger, ignore them. Make it better. But keep it like this. This is amazing. Keep it special.” The good thing is we can’t make the tent any bigger, we can’t make forest any bigger. Having those physical limitations helps. So all we can work on is making it more special.