However, my hunch is that many startups fall into the former category (jack of all trades) almost accidentally because they don’t have the will/vision/stubbornness/whatever to buckle down and do the latter. That is, they are not making an explicit choice, which may ultimately not be in their best interest.The reason is that delivering features people ask for is the path of least resistance. Not delivering them requires you to essentially ignore (or at least gracefully put off) huge obvious feature requests and focus diligently on stuff that seems much smaller, and to the untrained eye, perhaps trivial.And that’s the key. Are these small things really trivial or are they part of a larger product vision where you end up with a truly polished product? It’s often hard to tell, and sometimes really a probabilistic bet. You really never know if you can nail a product experience until you do.
Posts Tagged ‘value’
First, they had to execute on building a great product. Next, they had to execute on building a great business. Finally, they had to execute on scaling, sustaining, and evolving a great business.
– Brad Feld in Note to entrepreneurs: Your idea is not special
Shipping isn’t focused on producing a masterpiece, but all masterpieces get shipped.
– Seth Godin
So Braintree went the opposite route and charged a premium. It started with a $200 monthly minimum, which it’s since lowered to $75. “At $200, our minimum was 4 to 8 times higher than our competitors,” says Johnson. “Applying a floor helps the right kinds of customers self-select our services. After all, we’re as interested in having the right customers as they are in having the right provider.”
– Bryan Johnson in an interview with 37signals
Makers are in control. That’s what fascinates them.
Scarcity creates value. People pay extra for things that are hard to get, while things that have a surplus go cheap. That’s basic economics.
So, what’s scarce? The ability to ship.
– Seth Godin